{"id":6979,"date":"2013-12-17T09:47:33","date_gmt":"2013-12-17T09:47:33","guid":{"rendered":"http:\/\/demo.qodeinteractive.com\/elision\/?page_id=6979"},"modified":"2026-10-18T16:36:26","modified_gmt":"2026-10-18T16:36:26","slug":"acerca","status":"publish","type":"page","link":"https:\/\/robertohidalgo.com.mx\/index.php\/acerca\/","title":{"rendered":"Dark Template 6"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row row_type=\u00bbsection\u00bb type=\u00bbgrid\u00bb anchor=\u00bbacerca\u00bb text_align=\u00bbleft\u00bb video=\u00bb\u00bb background_color=\u00bb#0d2434&#8243; padding_top=\u00bb90&#8243; padding_bottom=\u00bb90&#8243;][vc_column][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/2&#8243;]<span class=\"custom_font_holder\" style=\"font-family: Open Sans; font-size: 14px; line-height: 20px; font-style: normal; font-weight: 600; color: #ee7e14; text-decoration: none; text-align: left;\">ACERCA DE M\u00cd<\/span>[vc_separator type=\u00bbtransparent\u00bb up=\u00bb8&#8243; down=\u00bb8&#8243;][vc_column_text]\n<h2 style=\"color: #ffffff;\">Mi trayectoria en breve<\/h2>\n[\/vc_column_text][vc_separator type=\u00bbsmall\u00bb position=\u00bbleft\u00bb color=\u00bb#ee7e14&#8243; thickness=\u00bb3&#8243; up=\u00bb12&#8243; down=\u00bb20&#8243;][vc_column_text]\n<p style=\"color: #d6dee5;\">Soy Project Manager Senior con m\u00e1s de 15 a\u00f1os planeando y gestionando proyectos de marketing digital, aplicaciones, web, producci\u00f3n, creativos y BTL en industrias de consumo, entretenimiento, farma, banca, fintech y construcci\u00f3n.<\/p>\n<p style=\"color: #d6dee5;\">Mi forma de trabajar se basa en metodolog\u00edas \u00e1giles, en el cumplimiento de fechas y entregables, en el acompa\u00f1amiento uno a uno de cada involucrado y en la lectura de datos e indicadores financieros para mejorar cada iniciativa.<\/p>\n[\/vc_column_text][vc_separator type=\u00bbtransparent\u00bb up=\u00bb12&#8243; down=\u00bb12&#8243;]<a href=\"#trayectoria\" target=\"_self\" class=\"qbutton  small\" style=\"color: #ffffff; background-color: #ee7e14; border: 1px solid #ee7e14; \">Ver trayectoria<i class=\"fa fa-angle-down fa-lg\" style=\"\"><\/i><\/a> <a href=\"https:\/\/robertohidalgo.com.mx\/wp-content\/uploads\/2026\/10\/CV-Roberto-Hidalgo-Chavez-Project-Manager-Espanol-Version-publica.pdf\" target=\"_blank\" class=\"qbutton  small\" style=\"color: #ffffff; border: 1px solid #ffffff; \">Descargar CV<i class=\"fa fa-download fa-lg\" style=\"\"><\/i><\/a>[\/vc_column_inner][vc_column_inner width=\u00bb1\/2&#8243;]<div class='q_icon_with_title medium '><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 100ms; -webkit-transition-delay: 100ms; -moz-transition-delay: 100ms; -o-transition-delay: 100ms;\"><span style=\"font-size: 29px;\" class=\"font_awsome_icon fa-3x \"><i class=\"fa fa-tasks\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"color: #ffffff\">Gesti\u00f3n de proyectos<\/h4><p style='color: #d6dee5'>Scrum Master certificado. Planeaci\u00f3n, seguimiento y entrega de proyectos complejos con m\u00faltiples actores.<\/p><\/div><\/div><\/div>[vc_separator type=\u00bbtransparent\u00bb up=\u00bb10&#8243; down=\u00bb10&#8243;]<div class='q_icon_with_title medium '><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 200ms; -webkit-transition-delay: 200ms; -moz-transition-delay: 200ms; -o-transition-delay: 200ms;\"><span style=\"font-size: 29px;\" class=\"font_awsome_icon fa-3x \"><i class=\"fa fa-line-chart\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"color: #ffffff\">Growth y performance<\/h4><p style='color: #d6dee5'>Campa\u00f1as orientadas a generaci\u00f3n de demanda, funnels de conversi\u00f3n y lectura de KPIs.<\/p><\/div><\/div><\/div>[vc_separator type=\u00bbtransparent\u00bb up=\u00bb10&#8243; down=\u00bb10&#8243;]<div class='q_icon_with_title medium '><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 300ms; -webkit-transition-delay: 300ms; -moz-transition-delay: 300ms; -o-transition-delay: 300ms;\"><span style=\"font-size: 29px;\" class=\"font_awsome_icon fa-3x \"><i class=\"fa fa-flash\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"color: #ffffff\">IA aplicada<\/h4><p style='color: #d6dee5'>Integraciones con inteligencia artificial para atenci\u00f3n a cliente, CRM y automatizaci\u00f3n de campa\u00f1as.<\/p><\/div><\/div><\/div>[vc_separator type=\u00bbtransparent\u00bb up=\u00bb10&#8243; down=\u00bb10&#8243;]<div class='q_icon_with_title medium '><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 400ms; -webkit-transition-delay: 400ms; -moz-transition-delay: 400ms; -o-transition-delay: 400ms;\"><span style=\"font-size: 29px;\" class=\"font_awsome_icon fa-3x \"><i class=\"fa fa-users\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"color: #ffffff\">Trade marketing y BTL<\/h4><p style='color: #d6dee5'>Activaciones, eventos y operaci\u00f3n en punto de venta con equipos de campo.<\/p><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_type=\u00bbsection\u00bb type=\u00bbgrid\u00bb text_align=\u00bbcenter\u00bb video=\u00bb\u00bb background_color=\u00bb#f6f6f6&#8243; padding_top=\u00bb65&#8243; padding_bottom=\u00bb55&#8243;][vc_column][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbcenter\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/4&#8243;]<div class=\"q_counter_holder center\"><span class=\"counter zero\" style=\"color:; font-size:52px; height:52px; line-height:52px;\">15<\/span><\/div>[vc_separator type=\u00bbtransparent\u00bb up=\u00bb9&#8243; down=\u00bb9&#8243;][vc_column_text]\n<h4 style=\"text-align: center;\">A\u00f1os de experiencia<\/h4>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00bb1\/4&#8243;]<div class=\"q_counter_holder center\"><span class=\"counter zero\" style=\"color:; font-size:52px; height:52px; line-height:52px;\">20<\/span><\/div>[vc_separator type=\u00bbtransparent\u00bb up=\u00bb9&#8243; down=\u00bb9&#8243;][vc_column_text]\n<h4 style=\"text-align: center;\">Marcas atendidas<\/h4>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00bb1\/4&#8243;]<div class=\"q_counter_holder center\"><span class=\"counter zero\" style=\"color:; font-size:52px; height:52px; line-height:52px;\">6<\/span><\/div>[vc_separator type=\u00bbtransparent\u00bb up=\u00bb9&#8243; down=\u00bb9&#8243;][vc_column_text]\n<h4 style=\"text-align: center;\">Industrias<\/h4>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00bb1\/4&#8243;]<div class=\"q_counter_holder center\"><span class=\"counter zero\" style=\"color:; font-size:52px; height:52px; line-height:52px;\">31<\/span><\/div>[vc_separator type=\u00bbtransparent\u00bb up=\u00bb9&#8243; down=\u00bb9&#8243;][vc_column_text]\n<h4 style=\"text-align: center;\">Formatos de proyecto en paralelo<\/h4>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_type=\u00bbsection\u00bb type=\u00bbgrid\u00bb anchor=\u00bbtrayectoria\u00bb text_align=\u00bbleft\u00bb video=\u00bb\u00bb background_color=\u00bb#ffffff\u00bb padding_top=\u00bb90&#8243; padding_bottom=\u00bb80&#8243;][vc_column][vc_column_text]\n<h2 style=\"text-align: center;\">Trayectoria profesional<\/h2>\n[\/vc_column_text][vc_separator type=\u00bbsmall\u00bb position=\u00bbcenter\u00bb color=\u00bb#ee7e14&#8243; thickness=\u00bb3&#8243; up=\u00bb15&#8243; down=\u00bb45&#8243;][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bbelement_from_bottom\u00bb][vc_column_inner width=\u00bb1\/3&#8243;][vc_column_text]\n<h4 style=\"margin-bottom: 4px;\">Be The Agency<\/h4>\n<p style=\"color: #ee7e14; font-weight: 600; margin-bottom: 0;\">Project y Growth Manager<\/p>\n<p style=\"color: #888888;\">2017 \u2013 2026<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00bb2\/3&#8243;][vc_column_text]\n<ul>\n<li>Coordin\u00e9 la participaci\u00f3n de 5 marcas en un congreso farmac\u00e9utico: operaci\u00f3n digital, producci\u00f3n de stands y optimizaci\u00f3n del presupuesto de los clientes.<\/li>\n<li>Administr\u00e9 el lanzamiento de la experiencia web de SECTUR, con web app y materiales para embajadas regionales en Norteam\u00e9rica y Sudam\u00e9rica.<\/li>\n<li>Colabor\u00e9 con Finvero, Doopla y Konf\u00edo en embudos de venta, eventos y materiales para generaci\u00f3n de demanda, incluyendo el an\u00e1lisis de su proceso de onboarding.<\/li>\n<li>Gestion\u00e9 la campa\u00f1a de lanzamiento digital de la App D Life, con mejoras de UX, SEO, GEO y modelos de bases de datos.<\/li>\n<li>Incorpor\u00e9 servicios de integraciones con IA: planeaci\u00f3n, implementaci\u00f3n, flujos, aspectos t\u00e9cnicos y costeo para atenci\u00f3n a cliente, CRM y campa\u00f1as.<\/li>\n<li>Capacit\u00e9 a 2 asistentes de proyecto y coordin\u00e9 hasta 31 formatos de proyecto en paralelo en un mismo hub de operadores y programadores.<\/li>\n<li>Oper\u00e9 campa\u00f1as de performance para Vans, D Life, IPADE, Panduit, Dermocosm\u00e9tica y Hospitales M\u00e9dica Sur, entre otras marcas de servicios y consumo.<\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_separator type=\u00bbnormal\u00bb color=\u00bb#e2e2e2&#8243; up=\u00bb25&#8243; down=\u00bb25&#8243;][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bbelement_from_bottom\u00bb][vc_column_inner width=\u00bb1\/3&#8243;][vc_column_text]\n<h4 style=\"margin-bottom: 4px;\">Andreu \u2013 Omnicom International<\/h4>\n<p style=\"color: #ee7e14; font-weight: 600; margin-bottom: 0;\">Key Account Manager<\/p>\n<p style=\"color: #888888;\">2015 \u2013 2017<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00bb2\/3&#8243;][vc_column_text]\n<ul>\n<li>Administr\u00e9 las cuentas de Volkswagen, Hewlett Packard, S\u00f6ring y Merck en formato always on y estacional, con objetivos de adquisici\u00f3n, consideraci\u00f3n, awareness y clientes potenciales.<\/li>\n<li>Integr\u00e9 la intenci\u00f3n de compra en la lectura del funnel de conversi\u00f3n para Volkswagen, lo que permiti\u00f3 optimizar los costos de las campa\u00f1as.<\/li>\n<li>Present\u00e9 reportes, ejecut\u00e9 planes de trabajo y di seguimiento a los requerimientos de cada cuenta.<\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_separator type=\u00bbnormal\u00bb color=\u00bb#e2e2e2&#8243; up=\u00bb25&#8243; down=\u00bb25&#8243;][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bbelement_from_bottom\u00bb][vc_column_inner width=\u00bb1\/3&#8243;][vc_column_text]\n<h4 style=\"margin-bottom: 4px;\">Grupo Carolo<\/h4>\n<p style=\"color: #ee7e14; font-weight: 600; margin-bottom: 0;\">Gerente de Business Development<\/p>\n<p style=\"color: #888888;\">2013 \u2013 2015<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00bb2\/3&#8243;][vc_column_text]\n<ul>\n<li>Integr\u00e9 iniciativas comerciales y de marketing que hicieron crecer la facturaci\u00f3n de un grupo mueblero y de un grupo restaurantero.<\/li>\n<li>Dise\u00f1\u00e9 media plans por temporada con redes sociales, sitio web, influencers, revistas de alta gama y prensa para Carolo, Lemacaron, Blanco de Colima, Beccara y Dupuis.<\/li>\n<li>Implement\u00e9 capacitaciones en punto de venta para vendedores y meseros, y prepar\u00e9 la documentaci\u00f3n para la venta de una parte del grupo a inversionistas.<\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_separator type=\u00bbnormal\u00bb color=\u00bb#e2e2e2&#8243; up=\u00bb25&#8243; down=\u00bb25&#8243;][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bbelement_from_bottom\u00bb][vc_column_inner width=\u00bb1\/3&#8243;][vc_column_text]\n<h4 style=\"margin-bottom: 4px;\">Kolo Digital Signage<\/h4>\n<p style=\"color: #ee7e14; font-weight: 600; margin-bottom: 0;\">Gerente de Mercadotecnia<\/p>\n<p style=\"color: #888888;\">2011 \u2013 2013<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00bb2\/3&#8243;][vc_column_text]\n<ul>\n<li>Ascend\u00ed de asistente comercial a encargado del \u00e1rea de mercadotecnia en 6 meses.<\/li>\n<li>Mejor\u00e9 el sitio web, abr\u00ed el canal de YouTube y gestion\u00e9 las redes sociales de la marca hasta su adquisici\u00f3n por Escato.<\/li>\n<li>Elabor\u00e9 las fichas de producto de pantallas LED, video walls, unipolares y reproductores, que fortalecieron la respuesta del \u00e1rea comercial.<\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_type=\u00bbsection\u00bb type=\u00bbgrid\u00bb anchor=\u00bbindustrias\u00bb text_align=\u00bbleft\u00bb video=\u00bb\u00bb background_color=\u00bb#0d2434&#8243; padding_top=\u00bb90&#8243; padding_bottom=\u00bb80&#8243;][vc_column][vc_column_text]\n<h2 style=\"text-align: center; color: #ffffff;\">Marcas por industria<\/h2>\n[\/vc_column_text][vc_separator type=\u00bbsmall\u00bb position=\u00bbcenter\u00bb color=\u00bb#ee7e14&#8243; thickness=\u00bb3&#8243; up=\u00bb15&#8243; down=\u00bb45&#8243;][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium '><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 100ms; -webkit-transition-delay: 100ms; -moz-transition-delay: 100ms; -o-transition-delay: 100ms;\"><span style=\"font-size: 29px;\" class=\"font_awsome_icon fa-3x \"><i class=\"fa fa-heartbeat\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"color: #ffffff\">Salud y farma<\/h4><p style='color: #d6dee5'>Hospitales M\u00e9dica Sur, Merck, Johnson &amp; Johnson, D Life, Dermocosm\u00e9tica y S\u00f6ring.<\/p><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium '><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 200ms; -webkit-transition-delay: 200ms; -moz-transition-delay: 200ms; -o-transition-delay: 200ms;\"><span style=\"font-size: 29px;\" class=\"font_awsome_icon fa-3x \"><i class=\"fa fa-bank\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"color: #ffffff\">Fintech y banca<\/h4><p style='color: #d6dee5'>Konf\u00edo, Doopla y Finvero.<\/p><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium '><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 300ms; -webkit-transition-delay: 300ms; -moz-transition-delay: 300ms; -o-transition-delay: 300ms;\"><span style=\"font-size: 29px;\" class=\"font_awsome_icon fa-3x \"><i class=\"fa fa-car\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"color: #ffffff\">Automotriz y tecnolog\u00eda<\/h4><p style='color: #d6dee5'>Volkswagen, Hewlett Packard, Panduit y KOLO Digital Signage.<\/p><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][vc_separator type=\u00bbtransparent\u00bb up=\u00bb20&#8243; down=\u00bb20&#8243;][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium '><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 100ms; -webkit-transition-delay: 100ms; -moz-transition-delay: 100ms; -o-transition-delay: 100ms;\"><span style=\"font-size: 29px;\" class=\"font_awsome_icon fa-3x \"><i class=\"fa fa-shopping-bag\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"color: #ffffff\">Consumo y retail<\/h4><p style='color: #d6dee5'>Vans, Carolo, Beccara, Dupuis y Blanco de Colima.<\/p><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium '><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 200ms; -webkit-transition-delay: 200ms; -moz-transition-delay: 200ms; -o-transition-delay: 200ms;\"><span style=\"font-size: 29px;\" class=\"font_awsome_icon fa-3x \"><i class=\"fa fa-cutlery\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"color: #ffffff\">Restaurantes y hospitalidad<\/h4><p style='color: #d6dee5'>Lemacaron y el grupo restaurantero de Grupo Carolo.<\/p><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium '><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 300ms; -webkit-transition-delay: 300ms; -moz-transition-delay: 300ms; -o-transition-delay: 300ms;\"><span style=\"font-size: 29px;\" class=\"font_awsome_icon fa-3x \"><i class=\"fa fa-university\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"color: #ffffff\">Educaci\u00f3n y gobierno<\/h4><p style='color: #d6dee5'>IPADE y SECTUR, con materiales para embajadas regionales.<\/p><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_type=\u00bbsection\u00bb type=\u00bbgrid\u00bb anchor=\u00bbreconocimientos\u00bb text_align=\u00bbleft\u00bb video=\u00bb\u00bb background_color=\u00bb#ffffff\u00bb padding_top=\u00bb90&#8243; padding_bottom=\u00bb80&#8243;][vc_column][vc_column_text]\n<h2 style=\"text-align: center;\">Reconocimientos y presencia en la industria<\/h2>\n[\/vc_column_text][vc_separator type=\u00bbsmall\u00bb position=\u00bbcenter\u00bb color=\u00bb#ee7e14&#8243; thickness=\u00bb3&#8243; up=\u00bb15&#8243; down=\u00bb45&#8243;][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium  circle'><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 100ms; -webkit-transition-delay: 100ms; -moz-transition-delay: 100ms; -o-transition-delay: 100ms;\"><span class=\"fa-stack fa-3x \" style=\"font-size: 29px;\"><i class=\"fa fa-circle fa-stack-base fa-stack-2x\" style=\"color: #f6f6f6;\"><\/i><i class=\"fa fa-trophy fa-stack-1x\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"\">Mejor campa\u00f1a del a\u00f1o<\/h4><p style=''>Dos a\u00f1os consecutivos (2024 y 2025) con campa\u00f1as a mi cargo para M\u00e9dica Sur y D Life.<\/p><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium  circle'><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 200ms; -webkit-transition-delay: 200ms; -moz-transition-delay: 200ms; -o-transition-delay: 200ms;\"><span class=\"fa-stack fa-3x \" style=\"font-size: 29px;\"><i class=\"fa fa-circle fa-stack-base fa-stack-2x\" style=\"color: #f6f6f6;\"><\/i><i class=\"fa fa-pencil fa-stack-1x\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"\">Columnista en El Publicista<\/h4><p style=''>Dise\u00f1o de estudios y an\u00e1lisis sobre industrias y tendencias de marketing.<\/p><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium  circle'><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 300ms; -webkit-transition-delay: 300ms; -moz-transition-delay: 300ms; -o-transition-delay: 300ms;\"><span class=\"fa-stack fa-3x \" style=\"font-size: 29px;\"><i class=\"fa fa-circle fa-stack-base fa-stack-2x\" style=\"color: #f6f6f6;\"><\/i><i class=\"fa fa-newspaper-o fa-stack-1x\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"\">Board de Tendencias<\/h4><p style=''>Miembro del board del plan de marketing de Tendencias, medio de econom\u00eda y finanzas.<\/p><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][vc_separator type=\u00bbtransparent\u00bb up=\u00bb20&#8243; down=\u00bb20&#8243;][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium  circle'><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 100ms; -webkit-transition-delay: 100ms; -moz-transition-delay: 100ms; -o-transition-delay: 100ms;\"><span class=\"fa-stack fa-3x \" style=\"font-size: 29px;\"><i class=\"fa fa-circle fa-stack-base fa-stack-2x\" style=\"color: #f6f6f6;\"><\/i><i class=\"fa fa-sitemap fa-stack-1x\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"\">Trade marketing a gran escala<\/h4><p style=''>Operaci\u00f3n de promotores y supervisores para Johnson &amp; Johnson, con KPIs y dashboards de desempe\u00f1o.<\/p><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium  circle'><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 200ms; -webkit-transition-delay: 200ms; -moz-transition-delay: 200ms; -o-transition-delay: 200ms;\"><span class=\"fa-stack fa-3x \" style=\"font-size: 29px;\"><i class=\"fa fa-circle fa-stack-base fa-stack-2x\" style=\"color: #f6f6f6;\"><\/i><i class=\"fa fa-globe fa-stack-1x\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"\">Always on regional<\/h4><p style=''>Lanzamiento de campa\u00f1as always on a nivel regional para Volkswagen.<\/p><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title medium  circle'><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 300ms; -webkit-transition-delay: 300ms; -moz-transition-delay: 300ms; -o-transition-delay: 300ms;\"><span class=\"fa-stack fa-3x \" style=\"font-size: 29px;\"><i class=\"fa fa-circle fa-stack-base fa-stack-2x\" style=\"color: #f6f6f6;\"><\/i><i class=\"fa fa-star fa-stack-1x\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"\">Premio Augusto El\u00edas<\/h4><p style=''>Segundo lugar en el concurso de campa\u00f1as del Centro Universitario de Comunicaci\u00f3n (2009).<\/p><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_type=\u00bbsection\u00bb type=\u00bbgrid\u00bb anchor=\u00bbmetodo\u00bb text_align=\u00bbleft\u00bb video=\u00bb\u00bb background_color=\u00bb#f6f6f6&#8243; padding_top=\u00bb90&#8243; padding_bottom=\u00bb80&#8243;][vc_column][vc_column_text]\n<h2 style=\"text-align: center;\">C\u00f3mo trabajo<\/h2>\n[\/vc_column_text][vc_separator type=\u00bbsmall\u00bb position=\u00bbcenter\u00bb color=\u00bb#ee7e14&#8243; thickness=\u00bb3&#8243; up=\u00bb15&#8243; down=\u00bb45&#8243;][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title large  circle center'><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 200ms; -webkit-transition-delay: 200ms; -moz-transition-delay: 200ms; -o-transition-delay: 200ms;\"><span class=\"fa-stack fa-4x \" style=\"font-size: 52px;\"><i class=\"fa fa-circle fa-stack-base fa-stack-2x\" style=\"color: #ffffff;\"><\/i><i class=\"fa fa-map-o fa-stack-1x\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"\">1. Planeo<\/h4><p style=''>Alcance, entregables, fechas y responsables claros desde el arranque, con un tablero que todos pueden consultar.<\/p><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title large  circle center'><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 400ms; -webkit-transition-delay: 400ms; -moz-transition-delay: 400ms; -o-transition-delay: 400ms;\"><span class=\"fa-stack fa-4x \" style=\"font-size: 52px;\"><i class=\"fa fa-circle fa-stack-base fa-stack-2x\" style=\"color: #ffffff;\"><\/i><i class=\"fa fa-refresh fa-stack-1x\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"\">2. Ejecuto en ciclos<\/h4><p style=''>Sprints cortos, seguimiento uno a uno con cada involucrado y ajustes tempranos antes de que un riesgo se vuelva retraso.<\/p><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='q_icon_with_title large  circle center'><div class=\"icon_holder q_icon_animation\" style=\" transition-delay: 600ms; -webkit-transition-delay: 600ms; -moz-transition-delay: 600ms; -o-transition-delay: 600ms;\"><span class=\"fa-stack fa-4x \" style=\"font-size: 52px;\"><i class=\"fa fa-circle fa-stack-base fa-stack-2x\" style=\"color: #ffffff;\"><\/i><i class=\"fa fa-bar-chart fa-stack-1x\" style=\"color: #ee7e14;\"><\/i><\/span><\/div><div class=\"icon_text_holder\"><div class=\"icon_text_inner\" style=\"\"><h4 class=\"icon_title\" style=\"\">3. Mido y mejoro<\/h4><p style=''>KPIs y dashboards para entender qu\u00e9 funciona y convertir cada aprendizaje en la siguiente mejora.<\/p><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column][vc_parallax][vc_parallax_section title=\u00bbMarcas\u00bb background_image=\u00bb6731&#8243; height=\u00bb550&#8243; position=\u00bbcenter\u00bb][vc_separator type=\u00bbtransparent\u00bb up=\u00bb70&#8243; down=\u00bb40&#8243;][vc_column_text]\n<h2 style=\"text-align: center; color: #ffffff;\">Marcas con las que he colaborado<\/h2>\n[\/vc_column_text][vc_separator type=\u00bbtransparent\u00bb up=\u00bb7&#8243; down=\u00bb10&#8243;][vc_column_text]\n<p style=\"text-align: center; color: #ffffff;\">M\u00e1s de 15 a\u00f1os sumando valor a equipos de marca, agencia y cliente.<\/p>\n[\/vc_column_text][vc_separator type=\u00bbtransparent\u00bb up=\u00bb18&#8243; down=\u00bb14&#8243;]<div class='qode_carousels_holder clearfix'><div class='qode_carousels light'><ul class='slides'><li><a href='#' target='_self'><span class='first_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client1a.png' alt='diesel'><\/span><span class='second_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client1b.png' alt='diesel'><\/span><\/a><\/li><li><a href='#' target='_self'><span class='first_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client2a.png' alt='canon'><\/span><span class='second_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client2b.png' alt='canon'><\/span><\/a><\/li><li><a href='#' target='_self'><span class='first_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client3a.png' alt='rayban'><\/span><span class='second_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client3b.png' alt='rayban'><\/span><\/a><\/li><li><a href='#' target='_self'><span class='first_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client4a.png' alt='fedex'><\/span><span class='second_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client4b.png' alt='fedex'><\/span><\/a><\/li><li><a href='#' target='_self'><span class='first_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client5a.png' alt='ebay'><\/span><span class='second_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client5b.png' alt='ebay'><\/span><\/a><\/li><li><a href='#' target='_self'><span class='first_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client6a.png' alt='intel'><\/span><span class='second_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client6b.png' alt='intel'><\/span><\/a><\/li><li><a href='#' target='_self'><span class='first_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client1a.png' alt='diesel2'><\/span><span class='second_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client1b.png' alt='diesel2'><\/span><\/a><\/li><li><a href='#' target='_self'><span class='first_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client3a.png' alt='rayban2'><\/span><span class='second_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client3b.png' alt='rayban2'><\/span><\/a><\/li><li><a href='#' target='_self'><span class='first_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client2a.png' alt='canon2'><\/span><span class='second_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client2b.png' alt='canon2'><\/span><\/a><\/li><li><a href='#' target='_self'><span class='first_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client4a.png' alt='fedex2'><\/span><span class='second_image_holder has_hover_image'><img src='http:\/\/demo.qodeinteractive.com\/elision\/wp-content\/uploads\/2013\/11\/client4b.png' alt='fedex2'><\/span><\/a><\/li><\/ul><\/div><\/div>[\/vc_parallax_section][\/vc_parallax][\/vc_column][\/vc_row][vc_row row_type=\u00bbsection\u00bb type=\u00bbgrid\u00bb anchor=\u00bbcontacto\u00bb text_align=\u00bbcenter\u00bb video=\u00bb\u00bb background_color=\u00bb#0d2434&#8243; padding_top=\u00bb100&#8243; padding_bottom=\u00bb100&#8243;][vc_column][vc_column_text]\n<h2 style=\"text-align: center; color: #ffffff;\">\u00bfPlaticamos sobre tu proyecto o tu vacante?<\/h2>\n[\/vc_column_text][vc_separator type=\u00bbsmall\u00bb position=\u00bbcenter\u00bb color=\u00bb#ee7e14&#8243; thickness=\u00bb3&#8243; up=\u00bb15&#8243; down=\u00bb25&#8243;]<span class=\"custom_font_holder\" style=\"font-family: Open Sans; font-size: 19px; line-height: 28px; font-style: normal; font-weight: 300; color: #d6dee5; text-decoration: none; text-align: center;\">Estoy disponible para nuevos retos como Project Manager en Ciudad de M\u00e9xico, en esquema h\u00edbrido o remoto.<\/span>[vc_separator type=\u00bbtransparent\u00bb up=\u00bb18&#8243; down=\u00bb18&#8243;]<a href=\"https:\/\/robertohidalgo.com.mx\/index.php\/contacto\/\" target=\"_self\" class=\"qbutton  medium\" style=\"color: #ffffff; background-color: #ee7e14; border: 1px solid #ee7e14; \">Escr\u00edbeme<i class=\"fa fa-envelope fa-lg\" style=\"\"><\/i><\/a> <a href=\"https:\/\/wa.link\/0c5osw\" target=\"_blank\" class=\"qbutton  medium\" style=\"color: #ffffff; border: 1px solid #ffffff; \">WhatsApp<i class=\"fa fa-whatsapp fa-lg\" style=\"\"><\/i><\/a> <a href=\"https:\/\/www.linkedin.com\/in\/robertohidalgochavez\/\" target=\"_blank\" class=\"qbutton  medium\" style=\"color: #ffffff; border: 1px solid #ffffff; \">LinkedIn<i class=\"fa fa-linkedin fa-lg\" style=\"\"><\/i><\/a> <a href=\"https:\/\/robertohidalgo.com.mx\/wp-content\/uploads\/2026\/10\/CV-Roberto-Hidalgo-Chavez-Project-Manager-Espanol-Version-publica.pdf\" target=\"_blank\" class=\"qbutton  medium\" style=\"color: #ffffff; border: 1px solid #ffffff; \">Descargar CV<i class=\"fa fa-download fa-lg\" style=\"\"><\/i><\/a>[\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row row_type=\u00bbsection\u00bb type=\u00bbgrid\u00bb anchor=\u00bbacerca\u00bb text_align=\u00bbleft\u00bb video=\u00bb\u00bb background_color=\u00bb#0d2434&#8243; padding_top=\u00bb90&#8243; padding_bottom=\u00bb90&#8243;][vc_column][vc_row_inner row_type=\u00bbrow\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/2&#8243;][vc_separator type=\u00bbtransparent\u00bb up=\u00bb8&#8243; down=\u00bb8&#8243;][vc_column_text] Mi trayectoria en breve [\/vc_column_text][vc_separator type=\u00bbsmall\u00bb position=\u00bbleft\u00bb color=\u00bb#ee7e14&#8243; thickness=\u00bb3&#8243; up=\u00bb12&#8243; down=\u00bb20&#8243;][vc_column_text] Soy Project Manager Senior con m\u00e1s de 15 a\u00f1os planeando y gestionando proyectos de marketing digital, aplicaciones, web,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"footnotes":""},"class_list":["post-6979","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/robertohidalgo.com.mx\/index.php\/wp-json\/wp\/v2\/pages\/6979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/robertohidalgo.com.mx\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/robertohidalgo.com.mx\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/robertohidalgo.com.mx\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/robertohidalgo.com.mx\/index.php\/wp-json\/wp\/v2\/comments?post=6979"}],"version-history":[{"count":3,"href":"https:\/\/robertohidalgo.com.mx\/index.php\/wp-json\/wp\/v2\/pages\/6979\/revisions"}],"predecessor-version":[{"id":7422,"href":"https:\/\/robertohidalgo.com.mx\/index.php\/wp-json\/wp\/v2\/pages\/6979\/revisions\/7422"}],"wp:attachment":[{"href":"https:\/\/robertohidalgo.com.mx\/index.php\/wp-json\/wp\/v2\/media?parent=6979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}